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Privacy Policy

This Privacy Policy explains how Marketing Graphs collects, uses, stores, and protects your personal information when you visit our website or use our services.

Effective Date: [15 April 2026]
Last Updated: [15 April 2026]
Version 1.0
Please read this policy carefully. By using the Marketing Graphs website (marketingraphs.com) or enquiring about our services, you agree to the collection and use of information as described in this Privacy Policy. If you do not agree, please do not use our website or services.
1

Who We Are

Marketing Graphs is a digital marketing agency providing SEO, paid advertising, social media marketing, content marketing, website design, and related digital marketing services to businesses worldwide.

For the purposes of this Privacy Policy, "Marketing Graphs," "we," "us," or "our" refers to:

  • Company Name: Marketing Graphs
  • Registered Address: 2nd Floor, Plot FZ, Phase 8B Mohali - 160055, India
  • Business Registration Number: INMPK4751H
  • Website: marketingraphs.com

Marketing Graphs acts as a data controller in respect of the personal information it collects directly from you through its website and service enquiry processes. In some circumstances, Marketing Graphs may act as a data processor when handling personal data on behalf of clients.

2

Information We Collect

We collect personal information in several ways, directly from you, automatically through your use of our website, and occasionally from third parties. The categories of information we may collect include:

2.1 Information You Provide Directly
  • Contact form submissions: Name, email address, phone number, company name, and the message content of any enquiry or consultation request you submit through our website.
  • Email correspondence: Any personal information contained in emails you send to us directly at our contact email addresses.
  • WhatsApp / messaging enquiries: Your phone number and message content when you contact us via WhatsApp or other messaging channels linked from our website.
  • Client onboarding information: Business name, billing details, website URLs, social media account access credentials, and other information provided when you become a client and engage our services.
  • Newsletter / email subscriptions: Email address and name if you subscribe to our marketing communications or content updates.
  • Free audit requests: Business and contact information submitted when requesting a free marketing audit, website review, or consultation call.
2.2 Information Collected Automatically
  • Usage data: Pages visited, time spent on pages, links clicked, referral source, and navigation path through our website.
  • Device and technical data: IP address, browser type and version, operating system, device type, screen resolution, and time zone.
  • Cookie and tracking data: Information collected by cookies, pixels, and similar tracking technologies (see Section 5 for full details).
  • Analytics data: Aggregated and anonymised traffic and behaviour data collected through Google Analytics, Meta Pixel, and similar analytics tools.
2.3 Information From Third Parties
  • Social media platforms: If you contact us through LinkedIn, Instagram, Facebook, or other platforms, we receive the information you share through those platforms, subject to their own privacy policies.
  • Business directories: Publicly available professional information from business directories or LinkedIn if relevant to a prospective client relationship.
  • Referrals: Contact information shared with us by existing clients who refer potential clients to our services.
3

How We Use Your Information

We use the personal information we collect for the following purposes:

Purpose Details
Responding to enquiries To respond to contact form submissions, consultation requests, free audit requests, and general enquiries about our services.
Delivering our services To provide digital marketing services to clients, including access to tools, campaign management, reporting, and client communication.
Sending proposals & quotes To prepare and send service proposals, pricing information, and strategy recommendations to prospective clients.
Billing & invoicing To process payments, issue invoices, and manage client accounts for services provided.
Marketing communications To send newsletters, case studies, educational content, or promotional offers, only where you have consented or we have a legitimate interest.
Website analytics & improvement To understand how visitors use our website, identify areas for improvement, and optimise our content and user experience.
Legal compliance To comply with applicable laws, regulations, court orders, or legal obligations, including tax, accounting, and data protection requirements.
Business administration For internal record-keeping, service quality management, and business operations.

We will not use your personal information for any purpose that is incompatible with the purposes described above without first informing you and, where required, obtaining your consent.

4

Legal Basis for Processing

Where applicable data protection regulations require us to identify a legal basis for processing your personal information, we rely on the following:

  • Contractual necessity: Processing required to enter into or perform a contract with you, such as delivering our services to clients or responding to service enquiries.
  • Legitimate interests: Processing that serves our legitimate business interests, such as sending relevant content to prospective clients, improving our website, and managing our business, where those interests are not overridden by your privacy rights.
  • Consent: Where you have given us specific, freely-given consent, such as subscribing to our newsletter or accepting non-essential cookies. You may withdraw your consent at any time.
  • Legal obligation: Processing required to comply with a legal obligation, such as maintaining records for tax or accounting purposes.

If you are located in the European Economic Area (EEA), United Kingdom, or another jurisdiction with similar data protection requirements, you have the right to ask us for more information about the specific legal basis we rely on for any given processing activity.

5

Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies (pixels, web beacons, local storage) to enhance your experience, analyse website performance, and support our marketing activities.

5.1 What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device on future visits and can remember your preferences and actions. Cookies do not typically identify you personally, but they may be combined with other information to do so.

5.2 Types of Cookies We Use
Cookie Type Purpose Examples
Essential Required for the website to function correctly. Cannot be disabled. Session cookies, security cookies, form submission cookies
Analytics Help us understand how visitors interact with our website, which pages are visited, how long they stay, and where they came from. Google Analytics (_ga, _gid), Hotjar
Marketing / Advertising Used to deliver relevant advertisements and track the effectiveness of our campaigns on Google, Meta, and LinkedIn. Google Ads (_gcl_au), Meta Pixel, LinkedIn Insight Tag
Functional Allow us to remember your preferences and provide enhanced features, such as live chat tools or contact form pre-fill. Chat widgets, form tools
5.3 Managing Cookies

When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You can change your cookie preferences at any time by clicking the cookie settings link in the footer of our website.

You can also control cookies through your browser settings, most browsers allow you to refuse cookies, delete existing cookies, or be notified when a cookie is set. Please note that disabling certain cookies may affect the functionality of our website.

Note: Our marketing campaigns on Google, Meta (Facebook/Instagram), and LinkedIn use pixel-based tracking to measure ad performance and enable retargeting. These platforms operate under their own privacy policies and data use terms. You can manage your advertising preferences directly on each platform.
6

Sharing Your Information

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information in the following limited circumstances:

  • Service providers and technology platforms: We share data with trusted third-party tools and platforms used to operate our business, including CRM software, email marketing platforms, project management tools, website hosting providers, payment processors, and analytics services. These providers are contractually obligated to process data only on our behalf and in accordance with our instructions.
  • Professional advisors: Our accountants, legal advisors, and auditors may access data where necessary for their professional services, subject to confidentiality obligations.
  • Legal compliance and law enforcement: We may disclose your information where required to comply with applicable law, regulation, legal process, or enforceable governmental request, or to protect the rights, property, or safety of Marketing Graphs, our clients, or others.
  • Business transfers: In the event of a merger, acquisition, sale of assets, or restructuring of our business, your information may be transferred to the acquiring or successor entity, subject to equivalent privacy protections.
  • With your consent: We may share information for any other purpose where we have your explicit, informed consent to do so.
Key Third-Party Tools We Use
Tool / Platform Purpose
Google Analytics Website traffic analysis and performance reporting
Google Ads Paid advertising campaign management and conversion tracking
Meta (Facebook/Instagram) Ads Social media advertising and audience retargeting
LinkedIn Campaign Manager B2B advertising and LinkedIn Insight Tag tracking
[Email Marketing Platform, e.g. Mailchimp, ActiveCampaign] Email newsletter delivery and automation
[CRM, e.g. HubSpot, Zoho, Salesforce] Client relationship management and lead tracking
[Payment Processor, e.g. Stripe, Razorpay, PayPal] Secure processing of client payments
[Hosting Provider, e.g. AWS, WP Engine, SiteGround] Website and data hosting infrastructure
7

Data Retention

We retain personal information only for as long as is necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Our general data retention periods are:

Data Type Retention Period
Enquiry and contact form data 2 years from the date of the enquiry, unless a client relationship develops
Active client records Duration of the client relationship plus 7 years for financial / contractual records
Email marketing subscriber data Until you unsubscribe, or until 2 years of inactivity, whichever comes first
Financial and billing records 7 years from the end of the relevant financial year (in compliance with applicable accounting regulations)
Website analytics data 26 months (Google Analytics default retention period)
Cookie / advertising data As specified by the relevant platform (typically 30–180 days)

When personal information is no longer required, we securely delete or anonymise it in accordance with our data destruction procedures. If you would like your information deleted earlier, please see Section 8 (Your Rights) below.

8

Your Rights

Depending on your location and applicable data protection law, you may have some or all of the following rights in relation to your personal information:

  • Right of access: The right to request a copy of the personal information we hold about you and information about how we use it.
  • Right to rectification: The right to request that we correct any personal information that is inaccurate or incomplete.
  • Right to erasure ("right to be forgotten"): The right to request that we delete your personal information, subject to certain legal exceptions, such as where we are required to retain it for legal compliance.
  • Right to restrict processing: The right to request that we limit the processing of your personal information in certain circumstances.
  • Right to data portability: The right to receive your personal information in a structured, commonly used, machine-readable format, where processing is based on consent or contractual necessity.
  • Right to object: The right to object to our processing of your personal information where we rely on legitimate interests, including objecting to receiving direct marketing from us.
  • Right to withdraw consent: Where processing is based on your consent, the right to withdraw that consent at any time without affecting the lawfulness of processing prior to withdrawal.
  • Right to complain: The right to lodge a complaint with the relevant supervisory authority in your country if you believe we have handled your personal information unlawfully.
How to exercise your rights: To exercise any of the rights listed above, please contact us at info@marketingraphs.com. We will respond to all verified requests within 30 days. We may need to verify your identity before processing your request. There is no charge for exercising your rights in ordinary circumstances.
Unsubscribing From Marketing Emails

You can opt out of receiving marketing emails from us at any time by clicking the "unsubscribe" link at the bottom of any marketing email we send, or by emailing us at info@marketingraphs.com. Please note that even after unsubscribing, we may continue to send you transactional emails related to services you have contracted with us.

9

Data Security

We take the security of your personal information seriously and have implemented appropriate technical and organisational measures to protect it against unauthorised access, accidental loss, destruction, disclosure, or alteration. These measures include:

  • SSL/TLS encryption for all data transmitted between your browser and our website
  • Password-protected access to internal systems with role-based access controls
  • Use of reputable, security-certified third-party platforms for data storage and processing
  • Regular review of data access permissions and internal data handling procedures
  • Staff awareness of data protection obligations and appropriate handling of personal data
Please be aware: No method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. If you become aware of any security vulnerabilities or suspect a data breach, please notify us immediately at info@marketingraphs.com.

In the event of a personal data breach that is likely to result in a high risk to your rights and freedoms, we will notify you and the relevant supervisory authority as required by applicable law.

10

International Data Transfers

Marketing Graphs operates internationally and serves clients worldwide. Some of the third-party tools and platforms we use may process or store your data in countries outside your own, including the United States, European Union member states, and other locations where cloud services are hosted.

Where personal information is transferred outside the European Economic Area (EEA) or other jurisdictions with equivalent data protection standards, we take steps to ensure appropriate safeguards are in place, which may include:

  • Standard Contractual Clauses (SCCs) approved by the European Commission or equivalent authority
  • Transfers to countries with an adequacy decision issued by the relevant data protection authority
  • Binding corporate rules or other approved transfer mechanisms where applicable

The major third-party platforms we use, including Google, Meta, and LinkedIn, maintain their own international transfer frameworks and data processing agreements. You can review their respective privacy and data transfer policies on their websites.

11

Children's Privacy

Our website and services are not directed at children under the age of 16 (or the applicable age of digital consent in your jurisdiction). We do not knowingly collect personal information from children.

If you are a parent or guardian and believe that your child has provided us with personal information, please contact us at info@marketingraphs.com and we will take immediate steps to delete that information from our systems.

12

Third-Party Links

Our website may contain links to third-party websites, social media platforms, partner pages, or external resources. This Privacy Policy applies only to the Marketing Graphs website (marketingraphs.com) and not to any third-party websites we may link to.

We are not responsible for the privacy practices or content of any linked third-party websites. We encourage you to review the privacy policy of any website you visit after leaving our own. Linking to a third-party website does not imply endorsement of that website or its privacy practices by Marketing Graphs.

13

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by email or by displaying a prominent notice on our website.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website or services after any changes to this Privacy Policy constitutes your acceptance of those changes.

The current version of this Privacy Policy supersedes all previous versions. Previous versions can be requested by contacting us at the details below.

14

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please do not hesitate to contact us using the details below:

Privacy Enquiries

For data access requests, deletion requests, consent withdrawal, or any privacy-related questions.

Email: info@marketingraphs.com

Registered Office

Marketing Graphs
2nd Floor, Plot FZ, Phase 8B
Mohali - 160055, India
India

General Contact

Phone: +91 8837807340
Phone: +91 7417498352
Email: info@marketingraphs.com
WhatsApp: wa.me/918837807340

Data Protection Authority

If you are not satisfied with our response to a privacy concern, you have the right to lodge a complaint with the data protection supervisory authority in your country of residence.
Find your EU DPA →

Response time commitment: We aim to acknowledge all privacy-related requests within 48 business hours and to resolve them fully within 30 calendar days. Complex requests may take up to 3 months, we will inform you if this is the case and explain the reason for the delay.

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